Google Shopping Ads

Google Shopping Ads services that put your products in front of buyers

I am Sushant Rana, and my team and I set up and manage Shopping campaigns that bring ready to buy shoppers to your store. Google Shopping Ads show your product image, price and store name right in the search results, so shoppers can see what you sell before they even click.

Shopping Ads are one of the best channels for ecommerce, because the shopper already knows the product and the price when they click. We run Google Shopping for online stores across India, the US and Canada.

Book your free Google Shopping auditSee campaign types

Book your free Google Shopping audit

Tell me about your store and I will review your feed and campaigns for free.

  1. 1Contact
  2. 2Store
  3. 3Goals
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No obligation. Your details stay with me.

Years experience
8+Years experience
Ad spend managed
₹50L+Ad spend managed
Markets served
4Markets served
Best B2B ROAS
4×Best B2B ROAS
The basics

What Google Shopping Ads are and how they sell

Google Shopping Ads are product ads that appear at the top of Google search with an image, a price and your store name. They are powered by two tools working together, Google Merchant Center, which holds your product information, and Google Ads, which runs the campaigns.

Because the shopper sees the product and price before clicking, the clicks you get are more likely to turn into sales. This makes Shopping one of the highest value channels for any online store.

  • Image, price and store name in search
  • Merchant Center plus Google Ads
  • Clicks from shoppers who already know the price
Book your free Google Shopping audit
Google searchLive demo

Sponsored products

₹1,499

Your store

Product two

₹899

Your store

Product three

₹2,250

Your store

Image, price and store name, seen before the click. Merchant Center holds the product data, Google Ads runs the campaign.

Why it works

Why Google Shopping Ads are great for ecommerce

Shopping puts the product itself in front of the shopper. Here is why that works so well for online stores.

  • Your products are seen, not just read

    Shopping Ads show a real photo of your product. People shop with their eyes, so a clear image gets far more attention than a plain text ad.

  • High buyer intent

    Shopping Ads appear when people are searching for a product to buy. These are warm shoppers who are close to a purchase.

  • The price is shown upfront

    Because the price is visible before the click, the people who click are already comfortable with your pricing. This means better quality clicks and less wasted spend.

  • Strong return for online stores

    When the feed and campaigns are set up well, Shopping often gives one of the best returns on ad spend for ecommerce.

Campaign types

The Shopping campaign types I run

Each campaign type gives a different balance of control and reach. I pick the right mix for your store. Pick one to see how it works.

Standard ShoppingExample
Best sellersProduct groupBid higher
New arrivalsProduct groupTesting
Low margin itemsProduct groupBid lower

You decide which products show and what each group is worth.

Standard Shopping. Classic Shopping campaigns that give you full control over which products show and how much you bid.

Best for careful, hands on management.

How it works

How Google Shopping actually works

Shopping Ads do not use keywords the way Search Ads do. Instead, Google reads your product feed, which is a file that lists all your products with their titles, images, prices and details. Google then decides which searches to show your products for, based on that feed.

This is why the feed is the real engine behind Shopping. A clean, well written feed leads to better placement and cheaper sales. A messy feed holds your whole account back, no matter how much you spend.

  • No keywords, the feed decides
  • Titles, images, prices and details
  • A clean feed means better placement
One product in your feedExample
  • TitleBrand, product and key featureClear
  • Product typeThe right categoryCorrect
  • ImageClear photo on a clean backgroundStrong
  • DetailsSize, colour and material filled inComplete

Google understands the product, and matches it to the right searches.

The secret

Why the product feed is the most important part

Most Shopping accounts fail because of a weak product feed, not a weak budget. If your product titles are unclear or your images are poor, Google shows your products for the wrong searches and your sales suffer.

I spend real time getting your feed right. This means clear, keyword rich titles, correct product types, strong images and complete details. A strong feed is the single biggest thing that lifts your Shopping results.

Product feed checkSelf check

Tick everything that sounds like your store.

Feed gaps ticked0 of 5

Nothing ticked yet. A free audit still checks your Merchant Center and feed for problems that are hard to spot.

Book your free Google Shopping audit
How I work

My Google Shopping process

Five clear stages, from a healthy Merchant Center to scaling the products that sell. Pick a stage to follow along.

  1. Step 01

    Merchant Center setup

    I set up or fix your Google Merchant Center and make sure your account and products are approved and healthy.

    • Account set up or fixed
    • Products approved
    • Store connected

  2. Step 02

    Product feed optimization

    I improve your product titles, types, images and details, because the feed is what decides where your products show.

    • Clear titles
    • Correct product types
    • Strong images and details

  3. Step 03

    Campaign build and structure

    I build a clean campaign structure that separates your products in a smart way, so we can control bids and spend.

    • Smart product groups
    • Bid control
    • Conversion tracking

  4. Step 04

    Bid and priority optimization

    I adjust bids, cut wasted spend and push budget to your best selling products every week.

    • Weekly bid changes
    • Wasted spend cut
    • Best sellers pushed

  5. Step 05

    Reporting and scaling

    You get clear reports on sales, spend and return. When a set of products is profitable, we scale it up carefully.

    • Sales, spend and return
    • Best products
    • Careful scaling
What you get

What is included in my Google Shopping service

You get a complete, done for you Google Shopping service. I handle the feed, the setup, the daily work and the reporting, and you always work directly with me.

Free audit

Want more sales from your online store?

Let me look at your store and your product feed and show you how Google Shopping can bring ready to buy shoppers. No pressure and no obligation.

Book your free Google Shopping audit
Why me

Why online stores choose me

The person who manages your feed and campaigns is the person you talk to, and the work starts with the feed, not just the bids.

  • You work directly with the expert

    You talk to the person who builds and runs your campaigns and manages your feed, with clear answers and fast replies.

  • Feed first approach

    I focus on getting your product feed right, which is what really drives Shopping results, instead of only changing bids.

  • Honest reporting

    I report on sales, spend and return in plain language, so you always know what your budget is doing.

Online stores I work with

I run Google Shopping for Shopify stores, WooCommerce stores and other ecommerce platforms, across many product categories. If you sell physical products online, Shopping Ads can grow your sales.

  • Ecommerce brands
  • Shopify stores
  • WooCommerce stores
  • Other ecommerce platforms

Services that pair with Google Shopping

Online stores often run Shopping alongside Google Ads, Amazon and remarketing, with a store and SEO built to convert the clicks.

Common questions

Google Shopping Ads questions, answered

Merchant Center, feeds, budgets and reporting. If yours is not here, ask me on the call.

What are Google Shopping Ads?

Google Shopping Ads are product ads that appear in Google search with an image, price and store name. They help online stores reach shoppers who are ready to buy.

What is Google Merchant Center?

Google Merchant Center is the tool that stores all your product information, like titles, prices and images. Google reads this to decide when and where to show your Shopping Ads.

Do I need a product feed?

Yes. The product feed is the file that lists all your products and their details. It is the engine behind Shopping Ads, and I set it up and optimize it for you.

How are Shopping Ads different from Search Ads?

Search Ads are text ads that use keywords. Shopping Ads use your product feed and show an image and price. Shopping is usually better for selling products, while Search is better for services.

How much budget do I need for Shopping Ads?

It depends on your products and competition. Some stores start small and scale up once we find winning products. On our call I will suggest a realistic starting budget.

Why is the product feed so important?

Google uses your feed to decide which searches show your products. Clear titles and good images bring better placement and cheaper sales, while a weak feed holds your account back.

What is the difference between Standard Shopping and Performance Max?

Standard Shopping gives you more control over products and bids. Performance Max is a smart campaign that reaches across all of Google from one setup. I choose the right mix for your goals.

How soon will I see results?

Shopping Ads can bring traffic and sales within the first few days. The first few weeks are used to gather data and cut waste, so strong results usually build from the first month.

Can you fix my disapproved products?

Yes. Product disapprovals are common and can quietly kill your sales. I find the cause, fix the feed or settings and get your products approved and selling again.

Do you optimize my product titles and images?

Yes. I improve your titles, product types and image quality inside the feed, because these directly affect which searches show your products and how many people click.

What is ROAS for Shopping Ads?

ROAS, or return on ad spend, tells you how much revenue you earn for every rupee spent. For Shopping, a strong ROAS is one of the clearest signs your store is growing profitably.

Can you handle a store with many products?

Yes. I structure large catalogs in a smart way so we can control spend and push budget to your best sellers, even with hundreds of products.

Do you work with Shopify and WooCommerce stores?

Yes. I work with Shopify, WooCommerce and other platforms, and I can connect your store to Merchant Center using the right feed method.

What reports will I get?

You get clear monthly reports showing sales, spend, return and your best products, plus updates whenever something important changes.

Can you fix my existing Shopping account?

Yes. I audit your Merchant Center and campaigns, fix the feed and rebuild the structure so your Shopping Ads become profitable again.

How do I get started?

Just book a free Google Shopping audit using the button on this page. I will review your store and feed and show you how we can grow your sales.

Ready to grow your online store?

Let us look at your products and your feed together and build a Shopping plan that brings ready to buy shoppers to your store.

Book your free Google Shopping audit

No obligation · Free Google Shopping audit

Book your free Google Shopping audit