You reach high intent buyers
Your ads only show to people who are actively searching for what you sell. These are warm buyers, not random visitors, which means better quality leads.
Google Ads management
Google Ads management services that bring ready to buy customers
I am Sushant Rana, and my team and I build and manage Google Ads campaigns that bring you real leads and sales, not just clicks. Every part of your account is set up to get the most value from your budget.
Whether you are new to Google Ads or your current campaigns are burning money, we can help you turn Google into a steady source of customers, for businesses across India, the UAE, the US and Canada.
Book your free Google Ads audit
Tell me about your business and I will review your account for free.
- 1Contact
- 2Account
- 3Goals
- Years experience
- 8+Years experience
- Ad spend managed
- ₹50L+Ad spend managed
- Markets served
- 4Markets served
- Best B2B ROAS
- 4×Best B2B ROAS
The basics
What Google Ads can do for your business
Google Ads puts your business in front of people at the exact moment they are searching for your product or service. This is the most powerful type of buyer intent, because the person is already looking for what you offer.
Unlike SEO, which builds over months, Google Ads can start bringing traffic and leads on the same day your campaign goes live. This makes it perfect for new offers, launches and any business that needs customers now.
- Shown only to people searching for what you sell
- Live and bringing traffic on day one
- Every click, lead and sale tracked
Sponsored
yourbusiness.com
| Your Business
Ad text written for this exact search, with your offer and one clear next step.
Results without an ad
Your ad shows at the top, only when someone searches words like these.
Why it works
Why Google Ads is one of the best ways to grow
Google Ads is popular for a reason. When it is managed well, it gives you fast, clear and profitable results.
You stay in control of the budget
You decide how much to spend per day and per month. I make sure that budget goes only into the keywords and audiences that bring results.
You only pay for clicks
In most campaigns you pay only when someone clicks your ad, not when it is shown. This keeps your money focused on real interest.
Everything is measurable
You will always know your cost per click, your cost per lead and your return on ad spend. There is no guessing, only clear numbers.
Ad types
The Google Ads campaign types I run for you
Google has many campaign types, and each one does a different job. I pick the right mix for your goals and manage them all under one clear strategy. Pick one to see what it looks like.
Sponsored
yourbusiness.com/services
Your Service In Your City | Call Today
Clear offer, the reason to choose you, and a call or enquiry button.
Get a quoteOur servicesContact us
Search Ads. Text ads that appear at the top of Google when people search for your keywords.
Best for capturing high intent leads and sales.
One campaign, shown across
Search
Maps
YouTube
Gmail
Display network
Guided by your data and goals
Performance Max. A smart campaign that shows your ads across Search, Maps, YouTube, Gmail and the Display network from a single setup.
Great for wide reach and sales when set up carefully.
Sponsored products
Product one
₹1,499
Your store
Product two
₹899
Your store
Product three
₹2,250
Your store
Image, price and store name, right on the results page.
Google Shopping Ads. Product ads with an image, price and store name that appear right in search.
Perfect for online stores that want ready to buy shoppers.
Display Ads. Banner ads that appear on millions of websites and apps.
Strong for building brand awareness and staying in front of your audience.
AdSkip ad ▸
Your story told in seconds, then a reason to visit your site.
Video Ads. Ads that run on YouTube to grow awareness and bring warm viewers back to your site.
A great way to tell your story.
- 1Someone visits your website
- 2They leave without buying
- 3They see your ad on YouTube, Gmail and other sites
- 4They come back and buy
Remarketing. Ads that follow up with people who visited your site but did not buy.
One of the cheapest ways to win back lost sales.
Client work
Google Ads accounts we run right now
Real businesses in Dubai, the USA, Canada and India. Pick one to see what we run for them and what it delivers.
Google AdsMeta Ads
Yalla Renovation
Home renovation · Dubai, UAE
~₹10L
Monthly Google and Meta budget
Leads
Judged on site visits booked
Renovation leads are expensive, and volume the sales team cannot close is wasted money. We run Google and Meta as one budget and judge it on leads that turn into site visits, so the team spends its time on real homeowners and villa owners.
Read the case study
Google AdsMeta Ads
Warrior's Cove
Martial arts academy · Minnesota, USA
1+ yr
Leads coming in without a break
2
Gyms: Minneapolis and Saint Paul
Membership enquiries are the lifeblood of the business. We have kept Google Ads and Meta Ads delivering leads continuously for over a year, run from India, with clear reporting and changes flagged before they have to ask.
WebsiteGoogle AdsMeta Ads
Touch Abroad
Career training · Ontario, Canada
2 yrs
Working together
1
Owner for the site and the ads
We built the website and have run the Google Ads and Meta Ads that fill enquiries for their PSW and skill based programmes ever since. One person owning both means nothing falls between two vendors, and every intake starts with a full list of people to call.
SEOGoogle Ads
Elixir Engineering
Fire safety engineering · India
40-45
Leads every month, SEO and Ads
SEO + Ads
Ads cover what SEO has not reached
Fire safety maintenance, Form B audits, training and repairs are hard to find online. SEO got several target keywords ranking, and Google Ads covers the searches SEO has not reached yet.
The real problem
Why most Google Ads accounts waste money
Many business owners tell me their Google Ads just do not work. In most cases the account was set up in a rush and never fixed. The most common leaks are broken conversion tracking, no negative keywords, the wrong keyword match types and sending clicks to a weak page.
When I take over an account, I fix these problems first. Very often this alone brings down the cost per lead and starts turning a losing account into a profitable one.
Tick everything that sounds like your account.
Leaks ticked0 of 4
Nothing ticked yet. A free audit still checks the parts that are hard to see from the dashboard.
A leak or two. These are usually the first things I fix when I take over an account.
Your budget is very likely leaking. Fixing these first often brings the cost per lead down.
Ads + CRM
Google Ads only works properly when your CRM is connected
Google Ads learns from whatever you tell it a conversion is. If the only signal is a form fill, it goes and finds you more form fills, including the fake numbers and the people who were only browsing.
So on every account we connect the ads to your CRM. The click is saved with each lead, your sales team updates the lead status, and the qualified leads and sales flow back into Google Ads as conversions, with their value. From then on Google bids for buyers, not for forms.
- Click ID saved with every lead
- Lead status synced from Zoho, HubSpot or GoHighLevel
- Qualified leads and sales sent back as conversions
- Reports on cost per qualified lead and cost per sale
Four leads from this week's ads
- Lead 1Form filled1 conversion
- Lead 2Form filled1 conversion
- Lead 3Form filled1 conversion
- Lead 4Form filled1 conversion
Google sees 4 equal conversions, so it bids for more form fills, including the junk ones.
- Lead 1Fake numberNot counted
- Lead 2Just browsingNot counted
- Lead 3QualifiedSent to Google
- Lead 4PaidSent with sale value
Google sees the 2 leads that mattered, so it bids for more people like your real customers.
How I work
My Google Ads management process
Good results come from a clear process, not luck. Pick a stage to follow along, or read all five below.
Step 01
Audit and goals
I study your business, your goals and your current account. This tells me what a good result looks like and where money is being wasted.
- Business and goal review
- Current account audit
- Where money is leaking
Step 02
Keyword and competitor research
I find the exact keywords your buyers use and study what your competitors are doing, so we target the right searches from day one.
- Buyer keyword list
- Competitor ad review
- Negative keyword list
Step 03
Campaign build and tracking
I build your campaigns, write the ad copy, add negative keywords and set up proper conversion tracking so every lead and sale is counted correctly.
- Campaigns and ad copy
- Conversion and call tracking
- CRM connected to Google Ads
Step 04
Weekly optimization
I improve the account every week by pausing weak keywords, testing new ads and adjusting bids. This is where your cost per lead starts to drop.
- Bid adjustments
- New ad tests
- Weak keywords paused
Step 05
Reporting and scaling
You get clear reports in plain language. When a campaign is profitable, I scale it up in a safe and steady way.
- Plain language reports
- Spend versus return
- Steady, safe scaling
What you get
What is included in my Google Ads service
You get a complete, done for you Google Ads service. I handle the strategy, the setup, the daily work and the reporting, and you always talk to me directly.
Deep keyword research
I find the exact words your buyers use and study what your competitors are doing, so we target the right searches from day one.
Ad copy written and tested
Clear, benefit driven ads, with different versions tested to find the ones that bring the most conversions at the lowest cost.
Full campaign build
Campaigns, ad groups and negative keyword lists set up properly, so your budget only goes into searches that can turn into customers.
Conversion, call and CRM tracking
Every lead, call and sale is counted correctly with Google Tag Manager, Google Analytics 4 and your CRM, so you know what each click is really worth.
Weekly optimization
Bid management, pausing weak keywords and testing new ads every week. This is where your cost per lead starts to drop.
Reports in plain language
Easy to read monthly reports on what you spent and what you earned back, plus landing page advice whenever your page is costing you leads.
Free audit
Is your Google Ads budget being wasted?
Let me take a free look at your account. I will show you exactly where money is leaking and how we can fix it. No pressure and no obligation.
Why me
Why businesses choose me for Google Ads
The person who plans your account is the person you talk to, and every report is about leads, sales and profit.
You work directly with me
No middleman and no account manager relaying your notes. The person accountable for your ads is the same person you talk to.
Your budget goes into ads, not overheads
Working with me keeps your money focused on results instead of big agency office costs, which means better value for you.
Honest reporting, real numbers
I report on leads, sales and profit, not vanity metrics. You always know the truth about what is working.
Businesses I run Google Ads for
Ecommerce stores, local service businesses, clinics, property, education, law firms, home services and B2B companies. If your business needs leads or online sales, Google Ads can work for you.
Services that pair with Google Ads
Ads earn more when the landing page, the follow up and the other channels are handled alongside them.
Common questions
Google Ads management questions, answered
Budgets, timelines, tracking and reporting. If yours is not here, ask me on the call.
What are Google Ads?
Google Ads is Google's paid advertising system. It lets your business appear at the top of Google search results, on YouTube, on Maps and across millions of websites, so you reach people who are looking for what you sell.
How much budget do I need for Google Ads?
It depends on your industry and your goals. Some clients start small and scale up once we see profit. On our first call I will suggest a realistic starting budget for your market so you never overspend.
How soon will I get leads from Google Ads?
Google Ads can bring traffic and leads within the first few days. The first few weeks are used to gather data and improve the account, so stable results usually build from the first month onwards.
What is the difference between Google Ads and SEO?
Google Ads brings instant paid traffic, while SEO builds free traffic slowly over time. Ads are great for fast results, and the best growth usually comes from using both together.
What is Quality Score and why does it matter?
Quality Score is Google's rating of how relevant your ad, keyword and landing page are. A higher score lowers your cost per click and improves your ad position, so it saves you money.
What are negative keywords?
Negative keywords are searches you do not want to pay for. Adding them stops your ads from showing on the wrong searches, which saves a large part of your budget.
Do you set up conversion tracking?
Yes, and it is one of the first things I fix. Without correct tracking you cannot know which clicks turn into leads and sales, so I set this up properly using tools like Google Tag Manager and Google Analytics 4.
What is Performance Max?
Performance Max is a smart Google campaign that shows your ads across all of Google from one setup. It works well when it is guided with strong data and clear goals, which is exactly what I do.
Do I need a CRM to run Google Ads?
You can run ads without one, but then Google only learns from form fills, good and bad alike. When your CRM sends back which leads were qualified and which became sales, Google Ads bids for more people like your real customers. I connect Zoho, HubSpot or GoHighLevel to your account, or set one up if you do not have a CRM yet.
Can you run Google Shopping ads for my store?
Yes. I set up your product feed and run Shopping and Performance Max campaigns that put your products in front of ready to buy shoppers and track every sale.
Do I need a landing page for Google Ads?
In most cases a focused landing page converts much better than a normal website page. If your page is weak I will point it out and help you improve it, because it directly affects your cost per lead.
Will you write the ad copy?
Yes. I write clear, benefit driven ad copy and test different versions to find the ones that bring the most clicks and conversions at the lowest cost.
How do you stop my budget from being wasted?
I add negative keywords, use the right match types, fix tracking, pause weak keywords and send traffic only to strong pages. These steps cut waste and lower your cost per result.
Can you fix my existing Google Ads account?
Yes. This is one of the most common requests I get. I audit your account, find the leaks and rebuild the parts that are holding you back.
Do you manage Google Ads for local businesses?
Yes. Local businesses do very well on Google Ads when campaigns are set up carefully with the right locations, keywords and call tracking.
What reports will I get?
You get clear monthly reports in plain language that show what you spent and what you earned back, plus updates whenever something important changes.
How do I get started?
Just book a free Google Ads audit using the button on this page. I will review your business and your account and show you how we can grow your leads and sales.
Ready to get more from Google Ads?
Let us look at your goals and your account together and build a plan that brings real customers. The first step is a simple, friendly call.
Book your free Google Ads auditNo obligation · Free account audit